In Web 3.0, he who owns the metadata owns the Web.
With Googel Co-Op, Google tried to leverage user-supplied metadata to enhance the accuracy and relevance of Google searches.
Now they’re trying it again with Image Labeler.
But this time they want users to actually use it so they’re making it into a Squirrel Wheel kind of game where you get to play the squirrel.
From their description:
“You’ll be randomly paired with a partner who’s online and using the feature. Over a 90-second period, you and your partner will be shown the same set of images and asked to provide as many labels as possible to describe each image you see. When your label matches your partner’s label, you’ll earn some points and move on to the next image until time runs out. After time expires, you can explore the images you’ve seen and the websites where those images were found. And we’ll show you the points you’ve earned throughout the session.”
You’re better off annotating Wikipedia (using Semantic MediaWiki) and applying your knowledge of a given subject (or domain) to build intelligence into Wikipedia, which is owned by the people (as a non-profit, people funded, people powered encyclopedia.) Why be a hamster in Google’s hamster wheel only to have Google exploit your good will?
Here is Google co-opting the “Wikiedpai 3.0” vision by developing their own version of Wikipedia:
Again, the only problem is a flaw in Google’s thinking. People who author those articles on Wikipedia actually have brains. People with brains tend to have principles. Getting paid pennies to build the Google empire is rarely one of those principles.
- Wikipedia 3.0: The End of Google?
- Google Co-Op: The End of Wikipedia?
- Web 3.0 Update
- Is Google a monopoly?
- Designing a Better Semantic Search Engine*
- Web 3.0 (Definition)